New Normal


It may have seemed normal to let your kids drink occasionally, especially at Christmas, but underage drinking, even in small amounts, can cause a number of health related problems and affect your child's development. Which is why we are campaigning for a 'new normal' when it comes to underage drinking. 

What is the "New Normal"?

An alcohol free childhood until at least 15 years of age. For young people 15 years and older, it should be rarely (NEVER more than once a week and supervised by a parent of carer. 

Here's why 

Risky behaviour

What you can do?

Teenage Parties?

  Now you have the facts, make a pledge to keep your child safe